Product Management in Practice: A Real-World Guide to the Key Connective Role of the 21st Century
By Matt LeMay.
Description
Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.In this book, author Matt LeMay focuses on the CORE connective skills-- communication, organization, research, execution--that can build a successful prod...
ISBN(s)
1491982276, 9781491982273
